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At the heart of our luxury division, successful, seasoned agents skillfully navigate today’s premiere property landscape, transforming your dreams into breathtaking realities.
Elevate your business.
The Benefits of
Joining Real Luxury
The Benefits of Joining Real Luxury
Education
Elevate your real estate career to new heights. Our division offers comprehensive foundational and ongoing training.  Achieve Certified Luxury Home Marketing Specialist (CLHMS™) Designation. Enjoy Masterminds as well as mentorship and coaching from top industry agents.
Marketing
Access a suite of tailored marketing tools crafted specifically for your luxury clients, elevating your properties and establishing your brand as a leader in the luxury agent marketplace.
National & Global Reach
Amplify your listings to a global audience and benefit from our elite network with top luxury media outlets to showcase your listings. Your listings can be syndicated across premiere luxury publications both nationally and globally.
What Real Luxury Agents are Saying
“I joined Real Luxury because Real is home to some of the best, most-forward thinking agents in the industry. Combine that with the innumerable benefits and training that come with being a part of the luxury division and the ROI is unquestionable.”
-  Kofi Nartey, GlobalRED
-  Kofi Nartey, GloblRED
You have questions – we have answers.
What are the minimum qualifications to join the Luxury Division?

Agents interested in joining the Luxury Division need to have closed at least 6 Luxury Transactions within the past 24-month period, at least 3 of which need to have been listings. A “Luxury Transaction” is defined as a transaction with a Sold Price at or above the CLHMS™️ threshold, and is not below $750,000.

Complete your application here. If you have any issues submitting your application you may submit your transactions here.

How do I apply to join?

Real agents in good standing should complete the following steps to apply to join the division:

Step 1: Apply for the Real Luxury Division by creating an account with the Institute of Luxury Home Marketing and completing the application. Click here to get started.
*If you have any issues submitting your application you may submit your transactions here.

Step 2: Your application will be reviewed by the Institute and Real’s Luxury Division Charter Members.

Step 3: If your application is accepted, you will receive next steps to complete payment and complete 5 required hours of training. You will have 30 days to complete the training.

Step 4: After training is complete, you will be onboarded into the Real Luxury Division and begin receiving member benefits.

I have a luxury listing but do not meet the qualifications to join the Division, may I still promote my listing as luxury?

If you have a Luxury Listing and are not a member of the Real Luxury Division (or do not qualify for membership) you may still have your listing featured as a Luxury Listing on Real’s website. Contact luxury@onereal.com to learn more.

Is there a fee to join the Real Luxury Division?

Yes, Real Luxury Division Membership includes the following annual fees:

Real Luxury Membership:
1. $500 (before July 1)
2. $950

Institute of Luxury Membership and Training:
1. $545 (if you do not have your CLHMS™️ designation)
2. $295 (if you already have your CLHMS™️ designation and/or annual renewal)

What happens if I already have CLHMS™ designation?

If you already have your CLHMS™ designation, the annual Real Luxury Membership and Institute of Luxury Membership/Designation Maintenance is $1,245

Elevate your business.
Apply Today